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Managing the Media: Proactive Strategy for Better Business-Press Relations Fred J. Evans
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Managing the Media: Proactive Strategy for Better Business-Press Relations
Fred J. Evans
Emphasizing the need for businesses to take a proactive approach to media relations, examines methods and techniques used by executives to develop successful press relations. This timely book advocates that business take a proactive approach to media relations to prevent biased treatment.
192 pages, 1, black & white illustrations
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 16 de junho de 1987 |
| ISBN13 | 9780899301563 |
| Editoras | Bloomsbury Publishing Plc |
| Páginas | 189 |
| Dimensões | 140 × 216 × 14 mm · 390 g |
| Idioma | Inglês |
![Cover for Fred J. Evans · Multi-Carrier Spread-Spectrum: Proceedings from the 5th International Workshop, Oberpfaffenhofen, Germany, September 14-16, 2005 (Hardcover Book) [2006 edition] (2006)](https://imusic.b-cdn.net/images/item/original/359/9781402044359.jpg?fred-j-evans-2006-multi-carrier-spread-spectrum-proceedings-from-the-5th-international-workshop-oberpfaffenhofen-germany-september-14-16-2005-hardcover-book&class=scaled&v=1408412063)
