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Gift Giving: A Research Anthology University of Wisconsin Press
Gift Giving: A Research Anthology
University of Wisconsin Press
Gift Giving brings together 21 scholars from a variety of disciplines including consumer behavior, communications, and sociology who are dedicated to the understanding of what motivates gift selection, presentation, and incorporation of a gift into a person's life. "
238 pages, illustrations
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 31 de janeiro de 1996 |
| ISBN13 | 9780879727055 |
| Editoras | The Popular Press |
| Páginas | 238 |
| Dimensões | 163 × 236 × 23 mm · 534 g |
| Editor | Beltramini, Richard F. |
| Editor | Otnes, Cele |