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Attitudes And Persuasion: Classic And Contemporary Approaches Richard E Petty New edition
Attitudes And Persuasion: Classic And Contemporary Approaches
Richard E Petty
This book provides a needed survey of a truly remarkable number of different theoretical approaches to the related phenomena of attitude and belief change. It focuses on variable perspective theory which is far more deserving of attention than the present level of research activity.
336 pages, tables, figures, notes, biblio, index
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 26 de janeiro de 1996 |
| ISBN13 | 9780813330051 |
| Editoras | Taylor & Francis Inc |
| Páginas | 336 |
| Dimensões | 229 × 151 × 13 mm · 524 g |
| Idioma | Inglês |