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Excellence in Public Relations and Communication Management - Routledge Communication Series James E. Grunig 1º edição
Excellence in Public Relations and Communication Management - Routledge Communication Series
James E. Grunig
This text is the result of an "excellence project" - commissioned by the IABC (International Association of Business Communicators) Research Foundation. The project sought to explore what makes an excellent communication department and how good public relations makes organizations more effective.
680 pages, illustrations
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 1 de maio de 1992 |
| ISBN13 | 9780805802276 |
| Editoras | Taylor & Francis Inc |
| Páginas | 680 |
| Dimensões | 171 × 230 × 37 mm · 1,26 kg |
| Idioma | Inglês |
| Editor | Grunig, James E. |