Conte aos seus amigos sobre este item:
Service Quality: New Directions in Theory and Practice Roland T Rust
Preço
R$ 744,90
excluindo impostos
Item sob encomenda (no estoque do fornecedor)
Espera-se estar pronto para envio 24 de set - 6 de out
Receba avisos sobre novos lançamentos de Roland T Rust
O que dizem nossos clientes:
Adicione à sua lista de desejos do iMusic
Service Quality: New Directions in Theory and Practice
Roland T Rust
In this book leading scholars and practitioners present the latest research and theory in customer satisfaction and services marketing with a wealth of stimulating ideas. Topics discussed include: the measurement of the managerial impact on service quality improvement; new methods of assessing the various elements of service quality; and philosophies of the nature of customer value. The diverse viewpoints of the contributors reveal the variety of emerging ideas on the subject of service quality.
294 pages, 1, black & white illustrations
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 7 de dezembro de 1993 |
| ISBN13 | 9780803949201 |
| Editoras | SAGE Publications Inc |
| Páginas | 294 |
| Dimensões | 143 × 217 × 20 mm · 410 g |
| Idioma | Inglês |
| Editor | Oliver, Richard L. |
| Editor | Rust, Roland T. |
![Cover for Callie Marie Rennison · Research Methods in Criminal Justice and Criminology (Paperback Book) [3 Revised edition] (2027)](https://imusic.b-cdn.net/images/item/original/406/9781071869406.jpg?callie-marie-rennison-2027-research-methods-in-criminal-justice-and-criminology-paperback-book&class=scaled&v=1784552729)
![Cover for Richard D. Parsons · Ethical Practice in the Human Services: From Knowing to Being (Paperback Book) [2 Revised edition] (2027)](https://imusic.b-cdn.net/images/item/original/603/9798348849603.jpg?richard-d-parsons-2027-ethical-practice-in-the-human-services-from-knowing-to-being-paperback-book&class=scaled&v=1786374988)
![Cover for Howard T. Tokunaga · Fundamental Statistics for the Social and Behavioral Sciences (Paperback Book) [3 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/448/9781071861448.jpg?howard-t-tokunaga-2026-fundamental-statistics-for-the-social-and-behavioral-sciences-paperback-book&class=scaled&v=1771871869)
![Cover for Eleanor Drago-Severson · Leading Adult Learning: Building Capacity in Individuals, Teams, and Systems (Paperback Book) [2 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/362/9781071970362.jpg?eleanor-drago-severson-2026-leading-adult-learning-building-capacity-in-individuals-teams-and-systems-paperback-book&class=scaled&v=1781540149)
![Cover for Douglas Fisher · The Engagement by Design Playbook: Creating Learning Environments Where Students Thrive - Corwin Literacy (Spiral Book) [2 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/725/9798348859725.jpg?douglas-fisher-2026-the-engagement-by-design-playbook-creating-learning-environments-where-students-thrive-corwin-literacy-spiral-book&class=scaled&v=1780916445)
![Cover for Dominique Smith · Belonging in School: Creating a Place Where Kids Want to Learn and Teachers Want to Stay — An Illustrated Playbook (Spiral Book) [2 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/398/9798348862398.jpg?dominique-smith-2026-belonging-in-school-creating-a-place-where-kids-want-to-learn-and-teachers-want-to-stay-an-illustrated-playbook-spiral-book&class=scaled&v=1778874395)
![Cover for Diane Staehr Fenner · Advocating for Multilingual Learners: A Guide for Educators (Paperback Book) [2 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/797/9781071974797.jpg?diane-staehr-fenner-2026-advocating-for-multilingual-learners-a-guide-for-educators-paperback-book&class=scaled&v=1776085335)