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Fundamentals of Supply Chain Management: Twelve Drivers of Competitive Advantage John T. Mentzer
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Fundamentals of Supply Chain Management: Twelve Drivers of Competitive Advantage
John T. Mentzer
Identifies twelve drivers of competitive advantage as strategic points managers can use in their companies. This book addresses the roles of the traditional business functions - marketing, sales, logistics, information systems, finance, customer services, and management - in supply chain management.
304 pages, Illustrations
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 24 de junho de 2004 |
| ISBN13 | 9780761929086 |
| Editoras | SAGE Publications Inc |
| Páginas | 304 |
| Dimensões | 152 × 228 × 17 mm · 402 g |
| Idioma | Inglês |
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