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The Hard Sell: An Ethnographic Study of the Direct Selling Industry John Bone New edition
The Hard Sell: An Ethnographic Study of the Direct Selling Industry
John Bone
In this work John Bone provides a lively and engaging insight into the social world of direct selling organizations. He investigates these under-researched organizations via a detailed ethnography of two home improvement companies selling products such as fitted kitchens, double glazing and conservatories, as well as developing wider sociological debates on trust and interaction.
208 pages
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 28 de julho de 2006 |
| ISBN13 | 9780754646099 |
| Editoras | Taylor & Francis Ltd |
| Páginas | 216 |
| Dimensões | 156 × 234 × 14 mm · 453 g |
| Idioma | Inglês |