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Emerging Markets: Strategies for Competing in the Global Value Chain Grosse, Robert (Dean, School of Business & Management, American University of Sharjah)
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Emerging Markets: Strategies for Competing in the Global Value Chain
Grosse, Robert (Dean, School of Business & Management, American University of Sharjah)
Identify the opportunities and threats that emerging markets offer to established businesses with this practical book, which presents a value chain network model for strategic advantage.
272 pages
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 3 de novembro de 2015 |
| ISBN13 | 9780749474492 |
| Editoras | Kogan Page Ltd |
| Páginas | 272 |
| Dimensões | 240 × 173 × 16 mm · 474 g |
| Idioma | Inglês |
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