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Develop Your PR Skills - Creating Success series Dr Neil Richardson
Develop Your PR Skills - Creating Success series
Dr Neil Richardson
Develop Your PR Skills covers strategic PR, PR and the internet, working with the media, dealing with different stakeholders and customers, dealing with a crisis, using internal communications, using research to get a competitive edge, evaluating the success of your PR, and ethics and sustainability.
178 pages, 1, black & white illustrations
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 3 de junho de 2010 |
| ISBN13 | 9780749459703 |
| Editoras | Kogan Page Ltd |
| Páginas | 176 |
| Dimensões | 147 × 219 × 12 mm · 274 g |
| Idioma | Inglês |