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Risk Issues and Crisis Management in Public Relations: A Casebook of Best Practice - PR In Practice Michael Regester 4 Revised edition
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Risk Issues and Crisis Management in Public Relations: A Casebook of Best Practice - PR In Practice
Michael Regester
Risk Issues and Crisis Management in Public Relations defines reputation, explores how to value it and provides practical guidelines for effective reputation management, including advising companies on how to approach issues of Corporate Social Responsibility.
264 pages, Illustrations
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 3 de junho de 2008 |
| ISBN13 | 9780749451073 |
| Editoras | Kogan Page Ltd |
| Páginas | 264 |
| Dimensões | 156 × 247 × 14 mm · 420 g |
| Idioma | Inglês |
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