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From Altoids to Zima: The Surprising Stories Behind 125 Famous Brand Names Evan Morris Ed edition
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From Altoids to Zima: The Surprising Stories Behind 125 Famous Brand Names
Evan Morris
A history of 150 recognized brand names, written by the creator of the award-winning "Word Detective" Web site, provides humorous information on how popular products and labels were named, in a volume that shares the inspiration behind the identities of everyday products, challenges urban myths, and recounts how respected brands.
192 pages
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 9 de novembro de 2004 |
| ISBN13 | 9780743257978 |
| Editoras | Simon & Schuster |
| Páginas | 192 |
| Dimensões | 204 × 128 × 18 mm · 188 g |
| Idioma | Inglês |
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