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Mastering the Media Purpose, Passion & Publicity for Nonprofit & Advocacy Organizations David Hamlin
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Mastering the Media Purpose, Passion & Publicity for Nonprofit & Advocacy Organizations
David Hamlin
A complete guide to the art and science of building effective media coverage for nonprofit and advocacy organizations. This book guides the reader through every step, from basics to sophisticated strategy & tactics. "If you want to move, change, shape or lead then Mastering The Media is the first place to start." Darryl Young, Former National Media Director, The Sierra Club ". . .takes the mystery and complexity out of the media game. . . All senior staff should have a copy on their desk." Mike Alvidrez, Executive Director, Skid Row Housing Trust
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 14 de abril de 2008 |
| ISBN13 | 9780615204628 |
| Editoras | David Hamlin & Sydney Weisman |
| Páginas | 100 |
| Dimensões | 152 × 229 × 6 mm · 158 g |
| Idioma | Inglês |