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What Makes Winning Brands Different?: The Hidden Method Behind the World's Most Successful Brands - J-B Ed: Test Prep Andreas Buchholz
What Makes Winning Brands Different?: The Hidden Method Behind the World's Most Successful Brands - J-B Ed: Test Prep
Andreas Buchholz
This work analyzes over 1000 winning brands in the food, non-food, consumer goods, investment goods, and service industries, which have led to the development of 27 Growth Codes that form a blueprint for brand growth.
238 pages, black & white illustrations
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 6 de junho de 2000 |
| ISBN13 | 9780471720256 |
| Editoras | John Wiley & Sons Inc |
| Páginas | 250 |
| Dimensões | 159 × 234 × 20 mm · 480 g |
| Idioma | Inglês |