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How to Develop and Promote Successful Seminars and Workshops: The Definitive Guide to Creating and Marketing Seminars, Workshops, Classes, and Conferences Howard L. Shenson
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How to Develop and Promote Successful Seminars and Workshops: The Definitive Guide to Creating and Marketing Seminars, Workshops, Classes, and Conferences
Howard L. Shenson
A guide to succeeding in seminar business - from developing a program and market testing, to pricing, promotion, advertising, and more. It presents research-based strategies responsible for filling more than one million seminar seats, to allow those with marketable knowledge to succeed in the seminar business.
288 pages, Ill.
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 4 de setembro de 1990 |
| ISBN13 | 9780471527091 |
| Editoras | John Wiley & Sons Inc |
| Páginas | 288 |
| Dimensões | 191 × 250 × 26 mm · 512 g |
| Idioma | Inglês |
