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How to Conduct Your Own Survey Priscilla Salant
How to Conduct Your Own Survey
Priscilla Salant
A nuts-and-bolts guide to conducting your own professional-quality surveys without paying professional fees. How can you gauge public support for a cause or test the market for a product or service? What are the best methods for validating opinions for use in a paper or dissertation? A well-documented survey is the answer.
232 pages, Illustrations
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 27 de outubro de 1994 |
| ISBN13 | 9780471012672 |
| Editoras | John Wiley & Sons Inc |
| Páginas | 256 |
| Dimensões | 194 × 242 × 18 mm · 439 g |
| Idioma | Inglês |