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Global and Transnational Business: Strategy and Management Stonehouse, George (Newcatle Business School, UK) 2º edição
Global and Transnational Business: Strategy and Management
Stonehouse, George (Newcatle Business School, UK)
In this new edition of a successful textbook the authors assess the turbulent environment in which international businesses operate and the approaches to strategy formulation and implementation which can be adopted.
496 pages, Illustrations
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 16 de março de 2004 |
| ISBN13 | 9780470851265 |
| Editoras | John Wiley & Sons Inc |
| Páginas | 496 |
| Dimensões | 171 × 246 × 27 mm · 794 g |
| Idioma | Inglês |