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Brands - Routledge Introductions to Media and Communications Marcel Danesi 1º edição
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Brands - Routledge Introductions to Media and Communications
Marcel Danesi
Marcel Danesi's outstanding introduction provides a clear guide to brands and brand identity, outlining their historical origins and their increasing centrality in contemporary consumer culture.
176 pages, 7 Line drawings, black and white; 15 Halftones, black and white; 18 Tables, black and whi
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 17 de maio de 2006 |
| ISBN13 | 9780415279970 |
| Editoras | Taylor & Francis Ltd |
| Páginas | 172 |
| Dimensões | 150 × 220 × 20 mm · 340 g |
| Idioma | Inglês |
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