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The Management of Intangibles: The Organisation's Most Valuable Assets - Routledge Advances in Management and Business Studies Ahmed Bounfour 1º edição
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The Management of Intangibles: The Organisation's Most Valuable Assets - Routledge Advances in Management and Business Studies
Ahmed Bounfour
This comprehensive volume provides an integrated and original approach to intangible resource management, and an evaluation of their contribution to the establishment of competitive advantage in the market place.
336 pages
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 7 de novembro de 2002 |
| ISBN13 | 9780415224932 |
| Editoras | Taylor & Francis Ltd |
| Páginas | 336 |
| Dimensões | 150 × 220 × 20 mm · 649 g |
| Idioma | Inglês |
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