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Business-Driven Research & Development: Managing Knowledge to Create Wealth A. Ganguly
Business-Driven Research & Development: Managing Knowledge to Create Wealth
A. Ganguly
Business-Driven Research & Development demonstrates how science and technology can be managed in order to meet well defined business directives. The book argues that it should be a fundamental business premise that the primary role of research and development is to fulfil strategic objectives, within a framework of time and cost targets.
224 pages, illustrations
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 18 de junho de 1999 |
| ISBN13 | 9780333776506 |
| Editoras | Palgrave Macmillan |
| Páginas | 202 |
| Dimensões | 140 × 216 × 18 mm · 426 g |