Handbook of Operant Behavioral Economics: Demand, Discounting, Methods, and Applications - Derek D Reed - Livros - Elsevier Science & Technology - 9780323957458 - 29 de julho de 2025
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Handbook of Operant Behavioral Economics: Demand, Discounting, Methods, and Applications

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Handbook of Operant Behavioral Economics: Demand, Discounting, Methods, and Applications delves into the rapidly evolving field of behavioral economics, focusing specifically on the operant approach that marries operant learning principles with microeconomic theory. This comprehensive guide begins with a brief history of behavioral economics, setting the stage for a more thorough review of operant demand and reward discounting. It presents both human and nonhuman research methods, offering critical insights into how these methodologies can be employed to study consumption behaviors and decision-making processes.

This book also features quantitative models that elucidate operant demand and discounting, along with practical applications that extend the relevance of these concepts to real-world scenarios. Additionally, it highlights the policy implications of applied behavioral economics, bridging the gap between theory and practice. With a strong emphasis on consumer behavior analysis as a foundational element, this handbook equips readers with the knowledge to translate academic research into actionable policy.

Designed for graduate students, clinicians, and academics alike, this resource is ideal for those looking to deepen their understanding of behavioral economics and its applications.

Mídia Livros     Paperback Book   (Livro de capa flexível e brochura)
Lançado 29 de julho de 2025
ISBN13 9780323957458
Editoras Elsevier Science & Technology
Páginas 364
Dimensões 150 × 220 × 10 mm   ·   450 g
Editor Gilroy, Shawn P., Ph.D., NCSP, BCBA-D, LP, LBA (Department of Psychology, Louisiana State University, USA)
Editor Kaplan, Brent A., Ph.D. (Innovation Department, Advocates for Human Potential)
Editor Reed, Derek D., Ph.D., BCBA-D, LBA-KS (Applied Behavioral Sciences & Behavioral Economics, Institutes for Behavior Resources, Inc.)

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