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Making Campaigns Count: Leadership and Coalition-Building in 1980 Darrell M. West 1st edition
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Making Campaigns Count: Leadership and Coalition-Building in 1980
Darrell M. West
Concentrating upon the candidates' own perceptions of the need to build coalitions that will elect them, he raises questions that go to the heart of presidential politics: how have changes in presidential campaigns influenced candidate strategies? how did the candidates use rhetoric, campaign travel, and symbolism in their coalition building?
198 pages
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