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Public Relations and Community: A Reconstructed Theory Dean Kruckeberg
Public Relations and Community: A Reconstructed Theory
Dean Kruckeberg
This slim volume hits hard at one major point: public relations practitoners need to abandon their dominant attitude of narrowly serving the needs of their clients and instead attempt to engender a broad-based sense of community.
160 pages
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 23 de maio de 1988 |
| ISBN13 | 9780275929114 |
| Editoras | Bloomsbury Publishing Plc |
| Páginas | 156 |
| Dimensões | 150 × 220 × 20 mm · 399 g |