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Between Enterprise and Ethics: Business and Management in a Bimoral Society Hendry, John (, BRESE Professor of Business Administration, School of Business Management, Brunel University, and Fellow of Girton College, University of Cambridge)
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Between Enterprise and Ethics: Business and Management in a Bimoral Society
Hendry, John (, BRESE Professor of Business Administration, School of Business Management, Brunel University, and Fellow of Girton College, University of Cambridge)
The author explores the phenomenon of 'bimorality', whereby we live our lives by two contrasting sets of principles, one set by traditional modernity, the other by the modern emphasis on entrepreneurial self-interest. This book sets business within the context of this moral culture.
312 pages, Figures
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 4 de março de 2004 |
| ISBN13 | 9780199268634 |
| Editoras | Oxford University Press |
| Páginas | 312 |
| Dimensões | 159 × 235 × 17 mm · 448 g |
| Idioma | Inglês |