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Think, Play, Do: Technology, Innovation, and Organization Dodgson, Mark (Director, Technology and Innovation Management Centre, University of Queensland Business School)
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Think, Play, Do: Technology, Innovation, and Organization
Dodgson, Mark (Director, Technology and Innovation Management Centre, University of Queensland Business School)
Without innovation, companies die. Managing the innovation process well is important for companies and for nations as a whole. This book shows how the innovation process is changing profoundly, with implications for managers and public policy-makers. It outlines a scheme for the innovation process: Think, Play, Do.
276 pages, Numerous figures and tables
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 14 de julho de 2005 |
| ISBN13 | 9780199268092 |
| Editoras | Oxford University Press |
| Páginas | 280 |
| Dimensões | 156 × 232 × 16 mm · 446 g |
| Idioma | Inglês |