Do You Make These Mistakes in English?: The Story of Sherwin Cody's Famous Language School - Basttistella, Edwin L (Professor of English, Professor of English, Southern Oregon University) - Livros - Oxford University Press Inc - 9780195367126 - 20 de novembro de 2008

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Basttistella, Edwin L (Professor of English, Professor of English, Southern Oregon University)
Do You Make These Mistakes in English?: The Story of Sherwin Cody's Famous Language School Basttistella, Edwin L (Professor of English, Professor of English, Southern Oregon University)

Name: Do You Make These Mistakes in English?: The Story of Sherwin Cody's Famous Language School
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Author: Basttistella, Edwin L (Professor of English, Professor of English, Southern Oregon University)

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Do You Make These Mistakes in English?: The Story of Sherwin Cody's Famous Language School

Basttistella, Edwin L (Professor of English, Professor of English, Southern Oregon University)

In this book, linguist Edwin Battistella tells the story of Sherwin Cody and his famous English course, situating both the man and the course in early twentieth century cultural history. The author shows how Cody became a grammatical entrepreneur and mass-marketer whose ads proclaimed "Good Money in Good English" and asked "Is Good English Worth 25 Cents to You?" This study of the most widely-advertised English education program in history provides a unique windowinto popular views of language and culture and their connection to ideas of success.

224 pages, 13 black and white illustrations

Mídia	Livros Hardcover Book (Livro com lombada e capa dura)
Lançado	20 de novembro de 2008
ISBN13	9780195367126
Editoras	Oxford University Press Inc
Páginas	224
Dimensões	211 × 137 × 28 mm · 394 g
Idioma	Inglês