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The Powers to Lead Joseph Nye
The Powers to Lead
Joseph Nye
Nye argues that the hard power approaches of earlier military-industrial eras have been largely supplanted by soft power approaches that seek to attract, inspire, and persuade rather than dictate. Nye shows that the most effective leaders are actually those who combine hard and soft power skills.
240 pages
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 8 de maio de 2008 |
| ISBN13 | 9780195335620 |
| Editoras | Oxford University Press Inc |
| Páginas | 240 |
| Dimensões | 217 × 151 × 24 mm · 500 g |
| Idioma | Inglês |