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Global Strategy: Creating and Sustaining Advantage across Borders - Strategic Management Series Inkpen, Andrew (Professor of Global Strategy, Professor of Global Strategy, Thunderbird, the Garvin School of International Management)
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Global Strategy: Creating and Sustaining Advantage across Borders - Strategic Management Series
Inkpen, Andrew (Professor of Global Strategy, Professor of Global Strategy, Thunderbird, the Garvin School of International Management)
Deals with the question of how firms can compete in a global environment. This book examines the issues considered central to the study of strategic management in a global context, such as the nature of global advantage, strategic alliances, competing in emerging markets, international corporate governance, global knowledge management, and more.
260 pages, Tables and line drawings
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 2 de dezembro de 2005 |
| ISBN13 | 9780195167207 |
| Editoras | Oxford University Press Inc |
| Páginas | 264 |
| Dimensões | 163 × 240 × 21 mm · 530 g |
| Idioma | Inglês |