When Firms Change Direction - Huff, Anne Sigismund (Professor, Graduate School of Business Administration, Professor, Graduate School of Business Administration, Universtiy of Colorado, USA) - Livros - Oxford University Press Inc - 9780195136432 - 15 de fevereiro de 2001

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Huff, Anne Sigismund (Professor, Graduate School of Business Administration, Professor, Graduate School of Business Administration, Universtiy of Colorado, USA)
When Firms Change Direction Huff, Anne Sigismund (Professor, Graduate School of Business Administration, Professor, Graduate School of Business Administration, Universtiy of Colorado, USA)

Name: When Firms Change Direction
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Author: Huff, Anne Sigismund (Professor, Graduate School of Business Administration, Professor, Graduate School of Business Administration, Universtiy of Colorado, USA)

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When Firms Change Direction

Huff, Anne Sigismund (Professor, Graduate School of Business Administration, Professor, Graduate School of Business Administration, Universtiy of Colorado, USA)

The authors advance a new theory of the firm that incorporates behavioural and economic theories with cognitive theory. The book makes a case for predicting strategic change in firms.

280 pages, numerous line figures

Mídia	Livros Hardcover Book (Livro com lombada e capa dura)
Lançado	15 de fevereiro de 2001
ISBN13	9780195136432
Editoras	Oxford University Press Inc
Páginas	288
Dimensões	231 × 152 × 20 mm · 536 g
Idioma	Inglês

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