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Choosing the Right Pond: Human Behaviour and the Quest for Status Robert H. Frank
Choosing the Right Pond: Human Behaviour and the Quest for Status
Robert H. Frank
Is it better to be a big frog in a small pond or a small frog in a big pond? This treatise argues that people's concerns about status permeate and profoundly alter a broad range of human behaviour. It applies these basic elements in human nature to the study of how people make economic choices.
297 pages, frontispiece, line figures, tables
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 5 de fevereiro de 1987 |
| ISBN13 | 9780195049459 |
| Editoras | Oxford University Press Inc |
| Páginas | 299 |
| Dimensões | 156 × 233 × 17 mm · 430 g |