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Must-Have: The Hidden Instincts Behind Everything We Buy Geoffrey Miller
Must-Have: The Hidden Instincts Behind Everything We Buy
Geoffrey Miller
And what can the story of Aladdin teach us about today's world?In this brilliantly original, provocative and witty book, Geoffrey Miller - acclaimed author of The Mating Mind - takes us on a journey through the surreal wonderlands of marketing, advertising, and media to explore the hidden instincts behind our choices.
384 pages
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 5 de agosto de 2010 |
| ISBN13 | 9780099437925 |
| Editoras | Vintage Publishing |
| Páginas | 384 |
| Dimensões | 131 × 196 × 26 mm · 266 g |
| Idioma | Inglês |