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Corporate Strategy, Public Policy and New Technologies: Philips and the European Consumer Electronics Industry - Technology, Innovation, Entrepreneurship and Competitive Strategy Xiudian Dai 1st edition
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Corporate Strategy, Public Policy and New Technologies: Philips and the European Consumer Electronics Industry - Technology, Innovation, Entrepreneurship and Competitive Strategy
Xiudian Dai
Based on a study of the electronics giant Philips, this book examines the key factors which have determined the success or failure of technologies and the global competitiveness of firms within a major European consumer industry. It traces the influences of Philips and of European Community policymaking on the development of the industry.
372 pages, Illustrations
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 11 de abril de 1996 |
| ISBN13 | 9780080425818 |
| Editoras | Emerald Publishing Limited |
| Páginas | 372 |
| Dimensões | 156 × 234 × 23 mm · 722 g |
| Idioma | Inglês |
| Editor | Thomas, Howard |
