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Drucker on Marketing: Lessons from the World's Most Influential Business Thinker William Cohen Ed edition
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Drucker on Marketing: Lessons from the World's Most Influential Business Thinker
William Cohen
Bill Cohen's interpretation of Drucker's work has never been needed more than today, when marketing spells difference between success and failure. In this book, Drucker on Marketing reflects Bill Cohen's ability to understand and communicate Peter Drucker's thoughts and ideas about [marketing].
288 pages
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 16 de novembro de 2012 |
| ISBN13 | 9780071778626 |
| Editoras | McGraw-Hill Education - Europe |
| Páginas | 288 |
| Dimensões | 159 × 232 × 25 mm · 574 g |
| Idioma | Inglês |
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