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Alpha Dogs: How Your Small Business Can Become a Leader of the Pack Donna Fenn New edition
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Alpha Dogs: How Your Small Business Can Become a Leader of the Pack
Donna Fenn
Tries to figure out how small businesses in "commodity" industries can outpace the pack, smash their competition and become dominant. The author shows that these star small businesses, or "Alpha Dogs" have eight strategies that make them the leaders of the pack. Each chapter profiles an Alpha Dog who personifies one of the eight strategies.
240 pages, 8 black and white photographs throughout
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | 1 de maio de 2007 |
| ISBN13 | 9780060758684 |
| Editoras | HarperCollins Publishers Inc |
| Páginas | 240 |
| Dimensões | 135 × 203 × 15 mm · 185 g |
| Idioma | Inglês |
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